Assembly Line

Postal vs Postiz-app

Postal and Postiz-app are both marketing automation software. Postal is open source under MIT, with 17k GitHub stars. Postiz-app is open source under AGPL-3.0, with 41k GitHub stars.

Which to pick

Pick Postal when
You send large volumes of transactional email and want your own Sendgrid-style platform on your own IPs.
Pick Postiz-app when
You manage several social accounts and want a Buffer alternative you can self-host or buy hosted.

Side by side

What it does

A self-hosted mail delivery platform for sending and receiving email from apps over SMTP and HTTP API, with click and open tracking and webhooks.

A social media scheduler for planning, publishing and analysing posts across many networks, with team collaboration and AI assistance.

Watch out

Deliverability, IP reputation and abuse handling become your job.

Each network needs its own developer app and API approval when self-hosting, and the app is AGPL licensed.

Ready for

Production-ready

Usable

Runs as

Self-hosted server

Self-hosted server and cloud service

Built with

Ruby, Rails and MariaDB

TypeScript, NestJS, Next.js, Prisma and Redis

Source code

Open source, MIT (permissive)

Open source, AGPL-3.0 (network copyleft)

What the license allows

You can build it into a product you sell, as long as you keep its copyright notice.

Use inside your business is unrestricted. If you change it and let customers use it over the internet, you must publish your changes.

How widely known

17k GitHub stars

41k GitHub stars

How established

Established: started 9 years ago, latest release 3.3.7.

Established: started 3 years ago, latest release v2.25.3.

Other comparisons

More marketing automation platforms

Every marketing automation product and project, ranked

Both sides were judged on 2026-11-03 from each project's README and GitHub data. License, age and popularity lines are worked out directly.