Assembly Line

Confluence vs Guru

Confluence and Guru are both wiki and knowledge base software. Confluence is a commercial product from Atlassian. Guru is a commercial product from Guru Technologies.

Which to pick

Pick Confluence when
Your teams already use Jira and need a shared documentation space that links to tickets.
Pick Guru when
Support or sales teams need accurate, owner-verified answers available where they already work.

Side by side

What it does

A team wiki with pages, spaces, templates and comments, tightly linked to Jira.

A knowledge base of verified cards that surfaces answers inside Slack, Teams and the browser, with AI answers and expert verification.

Watch out

Content sprawls and search is weak without curation, and Atlassian has ended server licences, pushing you to cloud or costly Data Center.

Per-seat pricing, and it only works if people keep verifying content.

Ready for

Production-ready (both)

Runs as

Cloud service and self-hosted server

Cloud service and browser extension

Built with

Not published (both)

Source code

Closed source, sold by Atlassian

Closed source, sold by Guru Technologies

What the license allows

Closed source: you use it under the maker's terms and cannot change or resell the code. (both)

How widely known

919 Wikipedia readers a month on phones

No Wikipedia article of its own

Other comparisons

More wiki and knowledge base software

Every wiki and knowledge base product and project, ranked

Both sides were judged on 2026-11-03 from makers' descriptions, Wikipedia, READMEs and GitHub data. License, age and popularity lines are worked out directly.